同一航班，3部手机3种价格？是“大数据杀熟”吗？
<p></p><section><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">近日<br style="outline: 0px;visibility: visible;"/></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">有乘客称在某平台订机票时</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">发现同一航班</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">显示了差异巨大的不同价格</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">该乘客质疑大数据杀熟</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">随后，<span style="font-size: 16px;font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;">相关话题冲上热搜</span></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">引起热议</span></p><p style="line-height: 1.75em;margin: 0px;"></p></section><section><section><section></section><section data-mpa-template="t" mpa-from-tpl="t"><section data-mpa-template="t" mpa-from-tpl="t" style="visibility: visible;"><section mpa-from-tpl="t" style="visibility: visible;"><section style="background-color: rgb(255, 255, 255);visibility: visible;" mpa-from-tpl="t"><section style="visibility: visible;" powered-by="xiumi.us" mpa-from-tpl="t"><section style="margin: 0.5em 0px;text-align: center;visibility: visible;" mpa-from-tpl="t"><section style="display: inline-block;vertical-align: top;visibility: visible;" mpa-from-tpl="t"><section style="color: rgb(255, 255, 255);font-size: 19px;padding-left: 5px;padding-right: 5px;margin-bottom: 4px;background-color: rgb(0, 122, 170);visibility: visible;" mpa-from-tpl="t"><p style="visibility: visible;"><span style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">实测：会员等级低的</strong></span></p><p style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">反而比等级高的优惠力度大</strong></p></section><section style="border-top: 2px dotted rgb(0, 122, 170);width: 100%;visibility: visible;" mpa-from-tpl="t"><br/></section></section></section></section></section></section></section></section></section></section><section><section data-role="outer" label="edit by 135editor"><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">据乘客称</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">其预订的2月7日</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">由河南郑州飞往</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">广东珠海的航班CZ6489</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">三个不同手机</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">不同账号</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">搜索该航班时显示出不同价格</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">400元、480元和1330元</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">差异显著</span></p><p style="line-height: 1.75em;margin: 0px;">//www.hbrdcm.com/plugin.php?id=wcn_editor:player&url=https%3A%2F%2Fmp.weixin.qq.com%2Fmp%2Freadtemplate%3Ft%3Dpages%2Fvideo_player_tmpl%26action%3Dmpvideo%26auto%3D0%26vid%3Dwxv_3292095872838680578&org=http%3A%2F%2Fmp.weixin.qq.com%2Fs%3F__biz%3DMjM5NjMwNDI4MA%3D%3D%26mid%3D2650082756%26idx%3D1%26sn%3Df61f7952ba149f36f3b1f1075cd7d601%26chksm%3Dbeeae933899d6025f9d0593511a62f534442cbfbf3af7cbf74fb5b6c5cdb3886c1037896da1b</p><section style="line-height: 1.75em;text-align: center;"><br/></section><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">记者尝试用两个不同的身份证</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">购买同一时间</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">同一班次</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">郑州飞往其他地方的机票</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">确实发现机票价格</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">总会有10元左右的差别</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">细究原因其实是</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">优惠券优惠的力度不一样</span></p><section style="margin: 0px;line-height: normal;"></section><section style="margin: 0px;line-height: normal;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 14px;letter-spacing: normal;color: rgb(136, 136, 136);">记者分别用三台手机在某平台查询郑州到珠海的机票价格</span></section><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">该乘客询问平台客服获得解释称</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">每位旅客的随机优惠不同</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">“肯定不是杀熟</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">建议多对比</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">选择自己最合适的（航班）下单”</span></p></section></section><p></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">当记者询问客服时</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">客服给的回复是</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">机票价格受销售情况而实时变动</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">并不是平台自行调整</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">此外，平台会根据用户的消费记录</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">来确定用户的会员等级</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">会员等级不同</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">优惠的力度就不同</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">平台不存在完全同一产品</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">对同等级会员显示不同价格的情况</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">另外，</span><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>还有可能是手机、网速</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>系统更新、app版本不同等</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>多个因素导致的</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">但事实上</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">两个身份证都从未在平台上消费过</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">两个身份证不仅有会员等级的差别</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>而且等级低的</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>反而比等级高的优惠的力度大</strong></span></p><p></p><section><section><section><section data-mpa-template="t" mpa-from-tpl="t"><section data-mpa-template="t" mpa-from-tpl="t" style="visibility: visible;"><section mpa-from-tpl="t" style="visibility: visible;"><section style="background-color: rgb(255, 255, 255);visibility: visible;" mpa-from-tpl="t"><section style="visibility: visible;" powered-by="xiumi.us" mpa-from-tpl="t"><section style="margin: 0.5em 0px;text-align: center;visibility: visible;" mpa-from-tpl="t"><section style="display: inline-block;vertical-align: top;visibility: visible;" mpa-from-tpl="t"><section style="color: rgb(255, 255, 255);font-size: 19px;padding-left: 5px;padding-right: 5px;margin-bottom: 4px;background-color: rgb(0, 122, 170);visibility: visible;" mpa-from-tpl="t"><p style="visibility: visible;"><span style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">消费者投诉购买几张机票</strong></span></p><p style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">间隔一天，降价近3000元</strong></p></section><section style="border-top: 2px dotted rgb(0, 122, 170);width: 100%;visibility: visible;" mpa-from-tpl="t"><br/></section></section></section></section></section></section></section></section></section></section></section><p></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">近年来</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">有关平台“大数据杀熟”的质疑</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">不绝于耳</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">成为公众热议的焦点</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">相关部门对“大数据杀熟”的定义显示</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>大数据杀熟指的就是针对某一件商品</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>或者针对某一个服务的时候</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>老客户所看到的价格</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>反而要比新客户更高的现象</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">部分经营者会利用大数据</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">对消费者的信息进行分析以及收集</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">对消费者的消费偏好</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">以及收入水平进行了解</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">然后将某一件商品用不同的价格</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">售卖给不同的消费者</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">记者搜索某投诉平台</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">“大数据杀熟”字样</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">显示有6143条投诉</span></p><p style="line-height: 1.75em;margin: 0px;"></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">根据平台显示</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">2023年12月</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">有消费者反映</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">在该旅行平台购买几张机票</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">间隔一天</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">降价近3000元</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">越临近航班起飞时间越贵</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">是符合经济学常识的</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">消费者提早买票</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">提早付出金钱的时间价值</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">平台提前得到现金流</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">当然应该获得更低廉的价格</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">但时隔仅一天</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">降幅这么多，无法接受</span></p><p></p><section><section><section><section><section></section></section></section><section><section data-mpa-template="t" mpa-from-tpl="t"><section data-mpa-template="t" mpa-from-tpl="t" style="visibility: visible;"><section mpa-from-tpl="t" style="visibility: visible;"><section style="background-color: rgb(255, 255, 255);visibility: visible;" mpa-from-tpl="t"><section style="visibility: visible;" powered-by="xiumi.us" mpa-from-tpl="t"><section style="margin: 0.5em 0px;text-align: center;visibility: visible;" mpa-from-tpl="t"><section style="display: inline-block;vertical-align: top;visibility: visible;" mpa-from-tpl="t"><section style="color: rgb(255, 255, 255);font-size: 19px;padding-left: 5px;padding-right: 5px;margin-bottom: 4px;background-color: rgb(0, 122, 170);visibility: visible;" mpa-from-tpl="t"><p style="visibility: visible;"><span style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">消费者难以辨别</strong></span></p><p style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">商家是否是大数据杀熟行为</strong></p><p style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">专家建议</strong></p></section><section style="border-top: 2px dotted rgb(0, 122, 170);width: 100%;visibility: visible;" mpa-from-tpl="t"><br/></section></section></section></section></section></section></section></section></section></section></section><p></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">“大数据杀熟并非新鲜话题</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">但一段时间以来</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">有些运营平台却依然我行我素</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">说到底还是利益驱动</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">这说明</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>治理大数据‘杀熟’不能单凭行业自觉</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>还要提升监管强度</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>强化日常的制度约束</strong>”</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">浙江大学</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">国际联合商学院</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">数字经济与金融创新研究中心</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">联席主任盘和林表示</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">判断是否构成大数据杀熟</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">需要认定平台是否对交易相对人</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">在价格上进行差别对待</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">以及认定交易相对人是否“条件相同”</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">但实际情况是</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>消费者缺乏必要的技术条件</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>难以辨别商家是否是大数据杀熟行为</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>而当前大数据杀熟的很多案例</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>大部分仅仅是处于质疑阶段</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>即便是诉讼也很难有结果</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">建议大数据杀熟的问题</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>由监管部门对互联网企业的</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>数据使用规则进行评估和监测</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>对存在大数据杀熟行为的企业</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>应严令整改</strong></span></p><p></p><section><section><section><section><section><section data-mpa-template="t" mpa-from-tpl="t"><section data-mpa-template="t" mpa-from-tpl="t" style="visibility: visible;"><section mpa-from-tpl="t" style="visibility: visible;"><section style="background-color: rgb(255, 255, 255);visibility: visible;" mpa-from-tpl="t"><section style="visibility: visible;" powered-by="xiumi.us" mpa-from-tpl="t"><section style="margin: 0.5em 0px;text-align: center;visibility: visible;" mpa-from-tpl="t"><section style="display: inline-block;vertical-align: top;visibility: visible;" mpa-from-tpl="t"><section style="color: rgb(255, 255, 255);font-size: 19px;padding-left: 5px;padding-right: 5px;margin-bottom: 4px;background-color: rgb(0, 122, 170);visibility: visible;" mpa-from-tpl="t"><p style="visibility: visible;"><span style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">注重用户体验</strong></span></p><p style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">和公平竞争的企业</strong></p><p style="font-size: 16px;visibility: visible;"><strong mpa-from-tpl="t" style="visibility: visible;" mpa-is-content="t">才能赢取支持和尊重</strong></p></section><section style="border-top: 2px dotted rgb(0, 122, 170);width: 100%;visibility: visible;" mpa-from-tpl="t"><br/></section></section></section></section></section></section></section></section></section></section></section></section><section><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">对于“杀熟”现象</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">网友们激烈讨论</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">评论区如同点名大会</span></p><p style="line-height: 1.75em;margin: 0px;"></p><p style="line-height: 1.75em;margin: 0px;"></p><p style="line-height: 1.75em;margin: 0px;"></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">交易讲究的是公平</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">无论是“随机产生优惠”</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">还是“代理商价格投放错误”</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">都不该由消费者来买单</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">所谓“大数据杀熟”</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">几乎已是业内公开的潜规则</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">一些电商平台根据用户的浏览</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">和消费历史记录</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">可实现精准推送和定价商品</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>但看似“精准”“高效”的背后</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>隐藏着对消费者个人隐私</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;font-size: 16px;letter-spacing: normal;color: rgb(0, 122, 170);"><strong>公平交易规则的无视甚至嘲弄</strong></span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">注重用户体验</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">和公平竞争的企业</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">才能赢取支持和尊重</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">同时，监管部门也应敦促平台</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">完善透明且规范的定价机制</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">合理利用大数据等技术</span></p><p style="text-align: center;line-height: 1.75em;margin: 0px;"><span style="font-family: Helvetica Neue, Helvetica, Hiragino Sans GB, Microsoft YaHei, Arial, sans-serif;color: rgb(86, 86, 86);font-size: 16px;letter-spacing: normal;">提供正向的用户体验</span></p></section></section><section><section powered-by="xiumi.us"><section><section><section><section powered-by="xiumi.us"><section style="outline: 0px;text-align: center;color: rgb(0, 0, 0);font-size: 14px;letter-spacing: 1px;caret-color: 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